Harness the Power of Technology and Embrace the Multi-Platform World

Josh Rogers tweets news from the Statehouse

Josh Rogers tweets news from the Statehouse

Digital media affords us with the opportunity and imperative to fully become a multi-platform content creator.  We must build a multi-platform approach into the ‘DNA’ of our work. 

Each time we create or curate content, we must think about how we can structure, enrich, and extend the content by taking advantage of all the delivery platforms at our disposal.  The digital delivery options we have today provide us with freedom from the constraints of the hourly ‘clock’ and opportunities to provide the level of access and customization that our audience has come to expect and demand.